Tuesday 12 April 2011

Poster analysis SAVING PRIVATE RYAN

The third film poster that I analysed is Saving private Ryan which has a relatively small title but the word saving is shown in bold font making textual references to the films plot of entering a war zone to rescue one soldier. The tag line “the mission is a man” anchor’s the perceived narrative. Tom Hanks is recognized as a high standard actor and his name is used to attract an audience as is shown above the title and in a larger font than the other actor’s names which are shown below the title again attracting an audience by targeting the actors’ fans. A large image of all four of the mentioned actors is at the head of the poster with hanks face appearing larger than the others, they are shown in military clothing and are underlined with a silhouetted small image of a soldier ready for battle engaging the narrative of war and violence. The director’s name Steven Spielberg is shown clearly above all other text to show priority as he is hugely famous in the film industry. In total his name appears three times on the poster showing his importance in attracting an audience, with his name completing the billing block so that it is the last thing to remember.

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